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Toms Tips, Links and Tidbits Newsletter

Wednesday 27th April 2011


Hope you are having a great week.


Basic Computer User | Advanced Computer User | Health | Humour | Other

Basic Computer User

Google cuts back free Apps user limit

Google has announced that it will limit new business users of its Apps service to 10 free accounts before they have to upgrade to the paid version of the service. http://www.itnews.com.au/News/255658,google-cuts-back-free-apps-user-limit.aspx

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Advanced Computer User

FBI details difficulties defanging Coreflood botnet

The US Justice Department has requested the FBI have a further month, until May 25, to continue defanging the Coreflood botnet under Operation Adeona. http://www.itnews.com.au/News/255694,fbi-details-difficulties-defanging-coreflood-botnet.aspx

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The Mothers Act

Please watch this https://www.youtube.com/watch?v=LQW23XCmOCw

If You Use Makeup - Check This Out

An interesting 8 minutes... http://smartklean.wordpress.com/2010/12/06/personal-care-products-why-should-you-be-concerned/

The Top 12 Cancer-Causing products in the Average Home

While the product list is American, the data on carcinogens is universal. http://smartklean.wordpress.com/2011/02/23/the-top-12-cancer-causing-products-in-the-average-home/

Topical Anesthetics May Kill You

FDA issues alert that products containing Benzocaine may kill. http://articles.mercola.com/sites/articles/archive/2011/04/25/warning--fda-issues-alert-that-topical-anesthetics-may-kill-you.aspx

Minced Banana Peels Detox River

Researchers also found minced banana peels could be used repeatedly to purify water contaminated by industrial plants and farms - up to eleven times - and still be effective. http://www.care2.com/greenliving/banana-peels-remove-toxins.html

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Caltex Ad

To make your life a little easier... http://www.youtube.com/watch?v=rsK1LLhtBHc

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Japanese government censors Fukushima reports that contradict official story

Sounds like they have a lot they are hiding... http://www.naturalnews.com/032159_Japanese_government_Fukushima.html

Tip for Americans to Regain their Self-Determinism

Blue Hill becomes third town in Maine to pass food freedom law http://www.naturalnews.com/032142_food_freedom_Maine.html

Beautiful scene from Luc Besson's movie "Angel-A".

Love yourself. http://www.wimp.com/loveyourself/

Flying Silver Carp on Wabash River in Indiana

Easiest fishing ever. Or should it be called ducking? Maybe dodgefishing? http://www.youtube.com/watch_popup?v=x3Bf0WhvsNk

World News Anyone?

Now I think this is arguably the most questionable thing I have ever published, if not downright wrong. After all, watching the TV or reading newspapers is one of the most destructive things you can do for your mental and emotional well being but who knows what good may come of this. Just put your mouse on a city, almost anywhere in the world, and the newspaper headlines pop up. Double click and the page gets larger. You can read the entire paper on some if you click on the right place. You can spend forever here. Also, if you look at the European papers, the far left side of Germany will pop up as The Stars & Stripes (European edition, of course). AND, this site changes every day with the publication of new editions of the paper. http://www.newseum.org/todaysfrontpages/flash/

Business Tip re Advertising Discounts

Ogilvy and Mather had a unit called the Ogilvy Centre for Research in San Francisco. The director, Alex Biehl, was working on a project called PIMS. PIMS stood - I think - for Profit Impact of Marketing Strategies.

Over 200 firms took part, and the project was run in partnership with Professor Andrew Ehrenberg at the London Business School. (David Ogilvy always said Andrew had the best mind in marketing.)

One thing the project revealed was very simple, very important - yet seemed to be news to almost all marketers: Firms that spend more money on discounting than advertising are far less profitable than those that spend more on advertising than discounting.

The project divided the firms into four quartiles. Those in the top quartile spent the most on advertising and the least on discounting. Those in the bottom quartile did it the other way round.

The firms in the top quartile were on average twice as profitable as those in the bottom one.

Think about it. When you spend more on offering deals than explaining why people should want to buy your stuff, you are perilously close to saying, "Our stuff is not good enough to sell on its merits at full price."

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[Early to Rise Copyright ETR, LLC, 2011]
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Ron Paul warns of the intellectual revolution

A great speech to Congress by Ron Paul. http://www.youtube.com/watch?v=k91sG2a9S1M

Some Top Gear Fails

If you think you've goofed, look at these and realise you're not in the top league of failures by a long shot. http://www.topgear.com/au/photos/fails?imageNo=78

The Mysterious Deaths of Nine Gulf Oil Spill Whistleblowers

Lot of people dead who had data on or who were critical of BP oil spill. http://www.youtube.com/watch?v=sFfkd1NYtkk

Housing Bubble Parody

Great clip using Hitler as the investor https://www.youtube.com/watch?v=bNmcf4Y3lGM

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Until next time, dream big dreams, read widely, think well of your fellow man, eat food that's good for you and do the important things that make a difference - they are rarely the urgent ones!


Copyright 2011 by Tom Grimshaw - ALL RIGHTS RESERVED.
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